Post

Get Corny in Our Haunting Halloween Socks

Posted by Jennifer Wright on

Get Corny in Our Haunting Halloween Socks

Trick or treat, dress your feet! It’s the spookiest time of year again down at The Sock Drawer, where our sock fairies are busy stocking up on some of the scariest, silliest Halloween socks we’ve ever seen.  If you love All Hallows’ Eve as much as we do, then you’ve got to see these. Some are adorable, some are hilarious, and some are terrifying, and we’re not even done adding new styles yet! The witching hour nears, so get shopping! Traditional Treats Let’s get things started with some Halloween classics! We’ve got lots of candy corn styles this year, plus...

Read more →


Fall’s 5 Hottest Colors, Now in Sock Form

Posted by Jennifer Wright on

Fall’s 5 Hottest Colors, Now in Sock Form

Do you want to get on board with fall fashion trends without breaking the bank? We’ve got a fun, affordable way to update your wardrobe for the season and keep your toes warm at the same time! Just pick up some cool novelty socks in autumnal hues, and you’re all set! The color mongers at Pantone have identified some of their favorite shades of fall and winter fashion, and these colors have been all over the runways. Here, we’ve picked out some of our favorite styles in five of the top colors. Remember you can always search through all of...

Read more →


Sock Fairy News and a Q&A with the Queen

Posted by Jennifer Wright on

Sock Fairy News and a Q&A with the Queen

We’ve had lots of exciting news at sock fairy headquarters lately, including some great updates within our local business community in San Luis Obispo, California!  In June, we joined the SLO Chamber of Commerce, linking ourselves with about 1,400 other businesses in our community. We have had a brick-and-mortar novelty sock shop in downtown SLO since 2007, and we also have a warehouse nearby where we ship orders from our online store. We’ve long been proud to be a part of our local business scene, and now we’re so thrilled to make it official!  Chamber members held a ribbon cutting...

Read more →


3 Sock Styling Tips for Fall

Posted by Jennifer Wright on

3 Sock Styling Tips for Fall

As Labor Day passes, we sock fairies can’t wait for the weather to cool down! Is there any better feeling than that crispness in the air after a hot summer? We’re ready to trade in our tank tops for sweaters and iced coffees for pumpkin spice lattes, so we think this is a perfect time to talk about fall fashion! We may be a tad biased, but we think autumn is one of the best times to show off your fun novelty socks. Read our three best tips for styling your crazy socks here! Tip #1: Enjoy your shorts while...

Read more →


Q&A: Brooke Talks Business Ownership, Motherhood & Empowering Her Team

Posted by Jennifer Wright on

Q&A: Brooke Talks Business Ownership, Motherhood & Empowering Her Team

Brooke English, owner and queen sock fairy, opened The Sock Drawer at the age of 27 in 2007. Since then, she has grown her business tremendously from a small novelty sock store in San Luis Obispo, California, to a thriving online retailer with a staff of women in a wide variety of roles. She is also the proud mother of two boys.  For Women’s Equality Day, we asked her to reflect on the challenges she’s faced over the years as a business owner and mother. Q. What is it like working with mostly women? A. Really special. Our team is built...

Read more →